Your Real Estate Ads Are Burning Money. We Fix That.

25,000+ qualified leads generated. Builders and developers across India trust us to turn ad spend into site visits and bookings.

Our Real Estate Clients Get Results

Sujeet

Sujeet,
VP Marketing

Working with Dcrayons transformed our lead pipeline and delivered powerful ROI for our villa project.

+427%

Top 10 Organic Keywords
(year-over-year)

+66%

Lead Quality Score
(year-over-year)

What Dcrayons brings to our organization is a true depth of expertise and strategic insight. Their team is highly specialized across every aspect of real estate digital marketing — from hyper-local targeting to HRMS integration.

— Skyline Developers, Gurgaon

Preeti

Preeti,
Sales Head

Their WhatsApp auto-follow-up system changed everything. Site visit conversion jumped from 12% to 38%.

+316%

Site Visit Rate
(quarter-over-quarter)

-45%

Cost Per Lead
(within 60 days)

Our previous agency gave us Excel sheets every Friday. Dcrayons gave us a live HRMS dashboard where we see exactly which ad brought which site visit. For the first time, we know where every rupee goes.

— Green Valley Homes, Noida

Last updated: May 2026 | By Dcrayons Team

What We Do

Strategy-driven Real Estate Marketing To Accelerate Your Property Sales.

Real Estate Marketing Strategy

As your dedicated lead generation agent, we help builders, developers & brokers generate qualified real estate leads, boost property visibility, and close deals faster. Our data-driven approach combines targeted Facebook & Google campaigns, SEO-optimized property developer websites, and cinematic video tours — all tracked in real-time through your real estate CRM and lead generation dashboard.

As a specialized builder digital marketing agency, we've mapped buyer personas across 15+ Indian cities — Delhi, Gurgaon, Noida, Mumbai, Pune, Bangalore, Hyderabad, Chennai, Kolkata, Jaipur, and Ahmedabad. From NRI investors to first-time homebuyers, we create segment-specific real estate social media ads that deliver high-quality leads at an optimized cost-per-lead. Our real estate lead generation strategies combine hyper-local targeting, instant WhatsApp follow-up, and end-to-end conversion tracking — ensuring your marketing budget works harder than any generic agency can deliver.

97% of Property Buyers Start Their Search Online

The real estate industry has a massive digital gap. Most buyers search online, but most builders aren't there. That gap is your opportunity.

Buyers Are Already Online

Home buyers who search online0%
Found home via online search0%
Using mobile during property search0%
Still use an agent to close the deal0%

The Digital Gap (Your Opportunity)

Real estate agents without a website~0%
Agents using YouTube0%
Agents who closed zero deals (2024-25)0%
Marketing budget still spent offline~0%

Global PropTech Market

The demand for real estate digital marketing is accelerating at 16% CAGR. Builders who invest now will dominate their micro-markets.

$47B
2025
$209B
2035
16%
CAGR

97% of buyers are online. 34% of builders aren't. That's the gap Dcrayons fills.

Why Your Real Estate Leads Are Not Converting

After auditing 200+ campaigns across Delhi, Gurgaon, Noida, Mumbai, Pune, Bangalore, Hyderabad, and Chennai — it always comes down to these four broken systems.

These four problems account for 90% of wasted real estate marketing budgets.

Get Free Audit

How Dcrayons Fixes All Four

We built a proprietary system that solves each of these problems. Here's how.

We're a Results-Driven Real Estate Marketing Agency

At Dcrayons, we take a strategy-first approach to show you real results. Our real estate marketing team goes above and beyond to ensure our campaigns do not just drum up new leads for our clients but also support sustainable growth.

Dcrayons vs Generic Agency

Not all real estate marketing agencies are the same. Here's what sets us apart.

Lead response time

Dcrayons

30 seconds (auto WhatsApp)

Generic

4-6 hours (manual)

Facebook CAPI tracking

Dcrayons

✓ Server-side

Generic

✗ Browser pixel only

CRM / lead dashboard

Dcrayons

✓ Real-time HRMS

Generic

✗ Excel sheets

Ad targeting

Dcrayons

Pin-code + income + behaviour

Generic

Age 25+ broad interest

Creative production

Dcrayons

8-12 new/month + video

Generic

Same 2-3 images for months

Conversion tracking

Dcrayons

Ad click → site visit → booking

Generic

Form fill count only

Follow-up system

Dcrayons

✓ 7-day auto drip

Generic

✗ None

Contracts

Dcrayons

No lock-in, cancel anytime

Generic

6-12 month minimum

Dcrayons Office - Netaji Subhash Place, Delhi

We Are Real Estate Marketing Experts

Dcrayons is powered by a dynamic and close-knit team of real estate marketing experts functioning as a dedicated lead generation agent for every aspect of property promotion — strategy, creativity, technology, and lead management.

As a growing force in the real estate digital marketing space, Dcrayons brings together talented professionals who collaborate seamlessly to plan, develop, and execute high-impact campaigns for builders and developers across Delhi, Mumbai, Bangalore, Pune, Hyderabad, Noida, Gurgaon, Chennai, Kolkata, Jaipur, and Ahmedabad. Our integrated approach ensures every project runs smoothly from concept to completion.

With a diverse team of performance marketers, designers, strategists, and technical specialists, we combine innovation with industry expertise to deliver tailored solutions. No matter the size or scope of the project, you can rely on Dcrayons to create custom real estate lead generation strategies designed to support your long-term business growth.

Pick Your Growth Plan

One-time setup + 20% of monthly ad spend for ongoing management.

We onboard only 3 new builders per month to ensure dedicated attention.

Starter — One-Time Setup

Start Like a Boss

Get your complete digital foundation — website, creatives, CRM, and ad campaigns ready to launch

₹29,999 one-time

+ 20% of ad spend / month for management

  • 1 property website (mobile-optimized, SEO-ready)
  • 2 property videos (walkthrough / drone)
  • 6 ad creatives (static + carousel)
  • 4 festive posts (Diwali, Holi, New Year + 1 more)
  • Facebook + Instagram ad campaign setup & tuning
  • HRMS lead dashboard + CRM setup
  • Monthly performance reports
Get Free Audit
Most Popular
Growth — One-Time Setup

Move Like a King

Full-stack marketing setup with AI chatbot — dominate your micro-market from day one

₹49,999 one-time

+ 20% of ad spend / month for management

  • Everything in Starter, plus:
  • AI chatbot (real human-like conversations, 24/7)
  • 5 Instagram Reels
  • 10 social media posts (designed + scheduled)
  • WhatsApp marketing (as per chat plan)
  • Facebook + Instagram + Google Ads management
  • CAPI + conversion tracking setup
  • Dedicated project manager
Get Free Audit
Enterprise — Custom

Rule the Market

For large developers, townships, multi-city projects — full partnership model

Let's Discuss
  • Everything in Growth, plus:
  • Full-stack: FB + Google + YouTube + LinkedIn
  • Unlimited landing pages + microsites
  • White-label HRMS with full customization
  • Drone shoots + cinematic walkthroughs (unlimited)
  • Multi-city campaign management
  • Weekly strategy calls + board-level reporting
Talk to Us
No Lock-In Contracts
Cancel Anytime
100% Transparent Billing
No Hidden Fees

How it works: One-time setup fee covers website, creatives, CRM, and campaign setup. After that, ongoing ad management is 20% of your monthly ad spend. Ad spend billed directly to your ad account.

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Need quick assistance? Reach us at +91 96678 13600.

Frequently Asked Questions

We market residential apartments, independent villas, commercial offices, retail shops, plots, and integrated townships across India.

Leads are pushed in real-time to your HRMS dashboard via API. Your sales team gets instant WhatsApp/SMS notifications and can track every lead's journey.

CPL varies by city and property type, typically ranging from ₹80-₹400. We continuously optimize to reduce CPL while maintaining lead quality above 60%.

No, we operate on a results-first approach with flexible monthly engagements. No lock-in contracts — you stay because we deliver results.

The biggest reasons are slow response time (calling 4-6 hours later instead of within 5 minutes), no CRM system to track follow-ups, poorly targeted ads reaching the wrong audience, a landing page that doesn't convert on mobile, and zero tracking from ad click to booking. Our system addresses all five — WhatsApp auto-response in 30 seconds, HRMS lead tracking, pin-code level targeting, conversion-optimized pages, and end-to-end attribution.

The Start Like a Boss package is a one-time setup of ₹29,999 which includes a property website, 2 property videos, 6 ad creatives, 4 festive posts, Facebook + Instagram campaign setup, and HRMS CRM dashboard. After setup, ongoing ad management is 20% of your monthly ad spend. It's designed for new builders and small projects to get their complete digital foundation ready.

Most builders see their first leads within 48-72 hours of campaign launch. Full optimization typically takes 2-3 weeks as we A/B test different audiences, ad creatives, and landing page variations to find the winning combination for your specific project and location.

We work with builders, developers, brokers, and channel partners. Our system adapts to your sales structure — whether you have an in-house sales team or work through a broker network. The HRMS can auto-distribute leads to multiple teams or offices.

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